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The marketing activity that involves planning, implementing, and controlling the physical flow of materials, final goods, and related information from points of origin to points of consumption to meet customer requirements at a profit.True / False.

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sadddamkashmiri801

Answer:

False, because marketing activities generates product demand through its campaigns and segment targeting. Marketing enables the enhancement of product flow and defines the way the product must be distributed. The defination relates to logistics management. Logistic management is part of supply chain which includes from whom to purchase?, Where must the product reach in order to meet the customer needs and wants? and controlling this whole structure is the management of logistics.

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