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Walking Together, an NGO, uses historical trends to determine in which month the amount given as donations is the highest, and then sets the dates for its donation drives based on the trends. This is an example of ________.a. customer relationship management
b. data-driven decision making
c. business process reengineering
d. intuitive decision making

Answer :

jepessoa

Answer:

B) data-driven decision making

Explanation:

Data driven decision making (DDDM) is a decision making process that relies heavily on hard data and previously collected and analyzed information. This method rejects any type of decision made without hard facts that support it, e.g. intuitive or spontaneous decisions.

The problem with this decision making process is that information that was useful before may not be useful anymore in the present. If you are going to base your decisions only in past information, your decisions may be obsolete.

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