Answer :
Answer:
Cultural
Explanation:
Business growth and development may require optimization or enhancement in certain areas due to changes in social and cultural factors. These optimization or improvement in deliverables offered by a product due to societal and cultural upgrades are often manifested in various business areas such as highlighted above. The incorporation of functional fitness applications such as the always on work out apps and navigational application such as compass were prompted due to increased socio-cultural improvement in the areas of fitness and navigation. Hence, prompting the company to step up to the trend.